Requirement: Gill Akaster is a well-established and successful firm of solicitors. However its brand logo was aging and poorly implemented. Despite a comprehensive offering for its loyal clients, in an uncertain market, Gill Akaster needed a brand that reflected its dynamic professional approach and positioned them as the practice of choice for those in need of a wide range of legal services.

Result: Formedia undertook a major branding exercise with the business, developing a fresh new identity under the theme of ‘Gill Akaster – Your Legal Champion’. Updating every piece of marketing collateral from brochures to banners, signs to stationery, the website and everything in between, Formedia brought Gill Akaster into a new phase for the business and drove it forward with an integrated marketing and Public Relations campaign.

“Working with Formedia is like business therapy.”

Hugh Michelmore, Senior Partner, Gill Akaster Solicitors

 
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