Requirement: To develop a brand package for a new hair and beauty salon business within Plymouth City Centre. The client required an identity, to be developed within a competitive and highly visible market, which placed them confidently among established salons.
 
Result: Formedia worked closely with the client, who was involved in every part of the decision making process, to develop a successful brand package. The brand package included a new logo and brand identity, signage and marketing materials such as appointment cards, menus, client record cards, uniform and promotional materials, and a web presence. Formedia also raised awareness of the business, in preparation for the launch party, through local and regional media.

 
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